Business and art are indivisible, for they both involve the act of making. The two are different in that a business must be profitable to survive but an artwork need not be valued by anyone besides the artist to exist. A successful business is one that is able to make a profit (create value) while still offering products or services worth purchasing by its consumers. Some people think that business is not an art because it does not possess the expressiveness of art. Business, in essence, is a system for making money. But that is a very limited view of business. A business is not just a system for making money. Although it must figure out how to do that. A business is a group of people inspired by an idea. Using raw materials and resources as inputs, they aim to create products and services that would delight their customers. By bringing more art into business, leaders can bring the beauty and balance of art and creativity to the rational and strategic world of business.
Think, feel, and create BETTER.