Culture is the glue that holds a company together. Corporate culture can be defined as norms, values, and expectations that help or hinder a business from performing. Corporate culture is the way employees interact with each other in a company. It is the internal environment and atmosphere that allows the company to grow and thrive. Corporate culture helps companies to create an awesome workplace where people are inspired to do great things. As a result, companies are thriving with innovative ideas and new products being created at a record rate. The way that companies are perceived by the public, their communication style, and their choices (e.g., social media policies) are influenced by corporate culture. A company that follows certain values or behaves in a certain way will have an impact on its perception among its customers, shareholders, and employees. In traditional organizations, people work and communicate in traditional ways. When things get complicated, they tend to feel tha
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